Media How-Tos

CMJ’s media how-tos give you the basics on crafting and executing an effective media strategy. The following categories cover the basics of what you need to use media effectively to advance your issue. Each section also features downloadable samples and templates to help you with your own campaigns.

Press Releases and Pitching

Storytelling

Building Strong Relationships

Challenging Bias

Framing and Messaging

Interviewing

Media Planning

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